Prove it's genuine.
Prove it's compliant.
One scan does both. We make the tamper-evident micro-optic label and give every single unit its own verifiable identity — then serve its Digital Product Passport from the same code.
Counterfeits become obvious. Diversion becomes traceable. And when ESPR applies to your category, the passport data is already there.
Every code is a unique UID — not a shared URL.
Most QR platforms point thousands of codes at the same link. O4QR assigns every single code its own unforgeable identity. Each one has an individual scan history, a first-scan claim, geographic footprint, and fraud profile — so you know exactly which physical item was scanned, by whom, where, and when.
Optrical designs and manufactures the physical label. O4QR gives every unit its own identity, its scan result, and its product passport — so one supplier covers the label on the pack and the data behind it.
One QR code can do far more than you think.
Authenticate, redirect, or display rich content — choose the action that fits your use case. Every code comes with per-code identity and full scan analytics as standard.
Use our tamper-evident secure labels, or generate and print your own QR — the platform works with any code.
Digital Product PassportComing soon
Give every item its own passport — origin, materials, compliance, and lifecycle — carried on the same code that proves it's genuine. Built for the EU's upcoming DPP requirements.
From print to insight — one flow.
Generate unique codes, print them, and every scan flows back as live, per-item intelligence.
Anyone can make a QR code. We tell you what happens next.
Every scan flows back as data — tied to the individual code it came from. That per-item scan intelligence is what separates O4QR from a plain QR generator.
Live scan maps
Where every code is scanned, in real time — geographic heat maps down to the individual item.
Per-code timelines
The full scan history of each unit — first scan, repeat scans, and how engagement built over time.
Fraud & anomaly signals
Impossible-travel, clone alerts, and first-scan claims flag counterfeits and diversion automatically.
From artwork to printed labels — in one place.
Design your labels and export them in whatever format your print workflow needs — no separate design software.
Label Designer
Design professional labels with your logo, QR code and secret text using our drag-and-drop editor.
Bulk Print
Print hundreds of labels per sheet with precise positioning, rotation and margin control.
Start free. Scale when you're ready.
Every plan includes per-code identity, verification and analytics. Volume is bought separately in code packs, so you are never forced up a tier just to print more labels. Contact us for pricing tailored to your region.
- Basic analytics
- Export: pdf
- Basic analytics
- Export: pdf
- Full analytics
- Export: pdf,svg,csv,zip
- Everything in lower tiers
- Volume & quotas tailored to you
- Priority support & onboarding
Seats, analytics depth, retention and features. This is the subscription — it does not cap how much you can print.
Every plan starts with an allowance. Need more? Buy them in packs — the price per code falls sharply with volume, so you never move up a tier just to print more labels.
A record is the content a code resolves to — a product passport, warranty card or business card. Simple links and text are always free; richer records are charged per record per year.
At signup you tell us what you'll mainly use codes for, and we size your opening balance to match. Every option is worth the same — it only changes the mix.
Each region has its own price list. We start from our UK pricing and adjust it for local purchasing power, so an Indian price is not simply a pound price at today's exchange rate. Rates are reviewed periodically — your price does not move with the currency markets between visits.
Your billing currency is fixed by the country you register from and stays the same for the life of the account.
Printed micro-optic labels are quoted per job — substrate, run length and construction all change the answer, and the codes on them are included. Order printed labels →
Built for every industry
One platform, six sectors. The same per-code intelligence works whether you're shipping pharmaceuticals or running a restaurant.
Manufacturing
Per-unit authentication, recall management, and custody chain across complex supply networks.
Pharma & Health
Serialisation, anti-diversion, and patient-facing verification on every pack.
Food & Beverage
Batch traceability, origin stories, and consumer engagement on every bottle or pack.
Events
Unique per-ticket codes, scan-once validation, and real-time attendance heat maps.
Hospitality
Digital menus, table-side ordering, loyalty coupons, and scan analytics by location.
Marketing & Retail
Campaign redirects, A/B destination testing, and per-placement scan attribution.
Built by Optrical
O4QR is a product of Optical Technologies Limited — a UK-based manufacturer of tamper-evident micro-optic security labels. We make the physical label and give every unit its own verifiable identity, scan history and product passport, so one supplier covers both the label on the pack and the data behind it.
Talk to the O4QR team
Whether you have a question about features, pricing, or need a demo — we're here.
Telephone
HQ Address
Optrical / Optical Technologies Limited
AMP Technology Centre
Brunel Way, Rotherham
S60 5WG, United Kingdom